Email marketing can be your most cost-effective and profitable marketing channel if done right. It can cost fractions of a penny per contact. It can be deployed quickly, create a sense of urgency and drive revenues within minutes in some cases. But open, click-through and conversion rates aren’t what they could be if you’re not personalizing and making your message/offer relevant to the right audiences.
This is where Profile Ninja really shines.
Our Mailchimp sync appends key demographic, income and other behavioral insights directly into your Mailchimp audiences. Doing so allows you to create more personalized, segmented email campaigns and really hone your message and offer to the right audiences, thereby improving conversion rates.